BDSwiss have undertaken a number of regional sponsorships, most recently in 2021 as the official partner of the DP World Tour Championships in collaboration with the European Tour. The season-ending golf tournament held annually at the Jumeirah Golf Estates in Dubai is part of the world-renowned Rolex Series event which brings the curtain down on the “Race to Dubai” — a season-long competition to crown the European Tour’s grand winner and world’s number one golf player.

Daniel Takieddine, BDSwiss Senior Executive Officer MENA said: “We’re delighted to be one of the official sponsors of Golf’s DP World Tour Championship, a globally acknowledged sporting event that will not only support our brand with international exposure but will also bolster our efforts to become a leading multi-asset trading powerhouse in the UAE and across the broader MENA region.”

TMGM have a key market in the Australian and wider APAC region. To this effect they became sponsor of the Australian Open tennis in 2021 and again in 2022.

“This is the second year of TMGM being a proud partner of AO and we are delighted to be part of such a magnificent organisational effort in sport,” CEO Lee Yu said. “With that in mind, we wanted to give the most to our clients and tennis fans out there, by extending perks and engagements across multiple initiatives.”

TMGM augmented the sponsorship with a personal endorsement with world leading tennis player Alexander Zverev.

Whilst ending recently, etoro took first mover advantage in 2021 in the Australian market by becoming a main sponsor of the Australian Wallabies, the national rugby team.

eToro initially sponsored Rugby Australia in October 2020 when it became the ‘Presenting Partner’ for the Tri Nations, the renamed annual Rugby Championship following South Africa’s withdrawal. Seven months later, eToro extended its partnership with Rugby Australia through a three-year agreement running until the end of 2023.

The new sponsorship package expanded its home match naming rights to include the Rugby Championship and the ‘eToro France’ series, which featured three international Test matches against France in Sydney, Melbourne, and Brisbane. eToro acquired kit signage and had its logo placed on the back-right of the Wallabies’ shorts.

In 2022, Ardu Prime became a Premium Partner of the two top Pan-European basketball club competitions, Turkish Airlines EuroLeague and 7DAYS EuroCup, as a perfect showcase with which to increase its footprint and presence in the European market.

“We are excited to welcome Ardu Prime to the EuroLeague Basketball family,” Roser Queralto, Chief Business Officer of Euroleague Basketball said. “In such an innovative and dynamic industry as online trading, it was important for us to partner with a company that meets the highest standards of credibility and trust. We share Ardu Prime’s aim to provide a new experience to its customers, just as EuroLeague Basketball does each new season.”

The National Football League (NFL) completed a pact with United Kingdom-based online trading and investment provider IG Group in which the company was the presenting partner of the NFL’s London Games in 2022 and a lead partner for NFL UK.

IG additionally became the lead sponsor of Sunday Night Football on Sky Sports, sponsored NFL lifestyle programming on Sky Sports NFL, and gained a series of on-air and in-stadium branding in and around the London Games. The company also gained sponsorship of the gameday “Player of the Match Awards” presented to top performers at the games.

“The London games in particular are always special occasions, and we can’t wait to play our part in bringing such inspiring experiences to both the fans in attendance and everyone watching at home,” said Louis Bridger, head of IG UK.

eToro and the Vitorian club signed a sponsorship agreement for the next two seasons.

The agreement with Baskonia is eToro’s first sponsorship in the world of basketball and in Spain.

The agreement with Baskonia is the first sponsorship of the trading and investment platform in the world of basketball As one of Europe’s leading sports sponsors, eToro remains committed to forming strategic alliances with sporting communities to promote awareness of its platform and the possibilities to build knowledge and wealth through investing.

Haritz Kerejeta, CEO of Baskonia-Alavés Group, added: “This agreement is very positive for continuing to grow internationally, and it is a pride that a global company like eToro with significant sports partnerships has chosen Baskonia as its first choice for association with a basketball club.”

Tali Salomon, Regional Manager of Iberia and LatAm, said: “The strong sense of community amongst sports fans is closely aligned with eToro’s social features as the trading and investment platform powered by community and shared knowledge. We are excited to sponsor such an esteemed team both in Spain and abroad, and connect with basketball enthusiasts.”

As part of this sponsorship, eToro branding will be used in a number of ways, including appearing on Baskonia’s players uniform, visibility on LED boards, social networks, fan forums, and in the banners on the side of the court. This extensive presence demonstrates eToro’s commitment to reaching new audiences and raising awareness of the power of investing and shared knowledge.